If you work with influencers – be they traditional media, analysts, bloggers or something in between – you need to know what makes them tick. In my “Influencing the Influencers” presentation, I somewhat flippantly called this stalking (of which I meant the non-creepy, from afar kind). This thread between the BBC’s Dave Lee & online journalism lecturer Andy Dickinson is but one example of how just doing something simple, like monitoring Twitter, can make you smarter about the influencers you work with…and, in turn, make their lives a bit easier. What looks like a fun exchange about headline character count is,…
0
I recently canceled delivery
of the print version of The New York Times. I did so not because I stopped reading the paper, but because the paper in Web form is so much more accessible and powerful. That accessibility and power is most evident in today’s column by Frank Rich. Rich supports claims in his column by generously linking to a number of past articles and outside sources.
of the print version of The New York Times. I did so not because I stopped reading the paper, but because the paper in Web form is so much more accessible and powerful. That accessibility and power is most evident in today’s column by Frank Rich. Rich supports claims in his column by generously linking to a number of past articles and outside sources.
Why is this important? Because the links allow smart readers to, in essence, fact-check Rich’s claims. By including the links, Rich (and The New York Times) begin to blur the lines ever so slightly between opinion and reporting. And in so doing, begin to reclaim the power and responsibility of The Fourth Estate.

![Reblog this post [with Zemanta]](http://img.zemanta.com/reblog_e.png?x-id=cdede03b-fe15-410d-a65f-ae567395ad78)
