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If you write, William Zinsser’s book is your bible

Writing is a big part of what I do as a PR professional. I read William Zinsser’s “On Writing Well” in college and re-read it every year to keep my writing as sharp and tight as possible. If you write you owe it to yourself to pick up this book.

Filed under: PR, Tips, Writing

I got into MIT (Technology Review, that is)

OK, so maybe my SATs and choice of communications as a major hindered my shot at getting into MIT. What they didn’t hinder was my luck in getting a letter printed in MIT Technology Review. The letter is based on a story I read in the publication on my way home from SXSW last month (as well as a tweet from the magazine’s editor, Jason Pontin):

Technology Review: Letters From Our Readers:  “Out Of This World”
I read the January/February 2009 issue on my flight home from South by Southwest (the magazine was part of the conference’s swag bag). There wasn’t a weak story on any page, but one was out of this world: Adam Fisher’s oral history of space tourism (‘Very Stunning, Very Space, and Very Cool’).

While I’ll probably never have the millions to afford a flight to the International Space Station, I can rest easy knowing that my $300 three-hour flight in a cramped coach seat was more comfortable than the accommodations afforded professional space travelers. I only wish I had the window seat they had.

Mike Maney
Doylestown, PA

I may never make it as a subject of one of the magazine’s articles, but it’s still pretty cool to be a part of one of the smartest crowds in technology, if only for a fleeting two paragraphs.

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Filed under: Technology, Writing

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