Posts Tagged with PR
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Know What Makes Influencers Tick
If you work with influencers – be they traditional media, analysts, bloggers or something in between – you need to know what makes them tick. In my “Influencing the Influencers” presentation, I somewhat flippantly called this stalking (of which I meant the non-creepy, from afar kind). This thread between the... Continue Reading
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Influencing the Influencers
This is a presentation I gave at the 2011 Social Media Summit hosted at Marquette University. I used the presentation to illustrate the changes in the disciplines of marketing, PR and analyst relations, as well as provide new rules on how those functions must work today and in the future.... Permalink
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A Face for Podcasts
Last week, Redmonk’s Michael Cote interviewed me on the topic of how I stay on top of what’s happening in the tech industry. We discussed the tools I use, some of the ways I use those tools, and a number of other topics that address the shifting role of the... Continue Reading
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What’s Old is New Again (Or is It?)
I just read a great post by Ustrategy’s Ravit Lichtenberg on ReadWriteWeb highlighting the 10 Ways Social Media Will Change In 2010. It’s a great read and worthy of being carried under the ReadWriteWeb banner (I have no shame in being an unabashed fanboy of good tech reporting). However (isn’t... Continue Reading
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High honors for a PR pro
Know what’s cool? Scrolling through your Twitter feed and seeing a post like this from a reporter you have an amazing amount of respect for: Know what’s also cool? Seeing your first accepted submission on Slashdot for a great client (if you are a geek, you’ll understand how unbelievably cool... Continue Reading
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Defrag 2009: Day .5
It was arrival day for one of the tech industry’s most brain-straining conferences, Defrag 2009, in Denver. Lots of catching up with old friends like Graeme Thickins and meeting new ones like PostRank CTO/founder Ilya Grigorik. Here’s a quick shot from our table at the John Minnihan/Freepository-sponsored pre-conference dinner hanging... Continue Reading
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My How Time Flies in Technology
How long have I been doing PR in the technology industry? How about 1997 when buying things on the Internet was a novel, really big deal. The things I’ve seen… (Click here for a larger version.)... Permalink
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