Mike Maney

Category: Uncategorized

  • America: Hooked on Newsphonics

    I am a news junkie. It’s a mandatory trait for anyone in my profession. That said, I have stopped watching the 5pm, 10pm and 11pm “news.” With all respects to Murrow and his generation, broadcast news should have its journalistic credentials yanked. It no longer meets the criteria of serious journalism (with few exceptions).

    Think I’m nuts? Take a look at this quote from a column Gail Shister just posted over at Philly.com:

    “On a 30-minute evening newscast, however, what’s required is the ability to read the TelePrompTer and not display too much emotion.”

    Want to know who she’s talking about? Katie Couric. Considered by too many people across America to be one of our top journalists. What’s the criteria for being a reporter with a $15 million salary? To ask tough, probing questions? Nope. The criteria America holds up for its top journalists is the simple ability to read and act. I know many people whose only concept of what’s happening in the world comes from 20-second segments of news read off a teleprompter.

    Despite the fact that most people think of what I do as spin and anti-media, I hold journalists as having one of the most critical roles in a free, working society. They are the first and last stop in the checks-and-balances needed to keep people honest. They — again, minus a few exceptions — operate with a level of integrity that most of us would be challenged to equal.

    Reading words from a screen while worrying about your Q score is not reporting, it’s acting.

  • Heading ’em off at the pass

    BuzzMachine’s Jeff Jarvis is, by most accounts, not one of Dell’s biggest supporters. You could probably even make a rightful claim that he’s been the single-most hit on their reputation over the past year (actually, they’ve delivered the single-most hits to their reputation, but Jeff’s been the leading voice on their woes).

    So, when he blogged that he was heading to their neck of the woods, Dell’s chief blogger, Lionel Menchaca, stuck his head into the lion’s den, inviting Jeff to meet him and a few other Dell folks for drinks.

    A ballsy move, to be sure. It was also a very smart move.

    Instead of avoiding their “enemy,” Dell’s PR team faced them head-on. I imagine the internal debate went something like this:

    PR Guy #1: “Dude, Jarvis is coming to Texas next week.”

    PR Guy #2: “The guy hates us and makes our life a living hell, but he’s got more influence than a Texan President and seems pretty cool. Bet he’d be fun to have a beer with.”

    PR Guy #1: “Dude, we should invite him to drink with us.”

    PR Guy #3: “Woah, guys, I don’t get a good feeling about this. What if he blogs about it? What if he still really, really hates us?”

    PR Guy #1: “He can’t hate us any more than he does now. He’ll definitely blog about it. But we’ve got nothing to lose. Might as well embrace him, show some honesty, get some real face-to-face feedback, and live this transparency stuff we keep talking about.”

    PR Guy #2: “Just don’t talk about the accounting scandals.”

    One of the things any good PR team does is counsel clients on doing the right thing. Not only did Menchaca counsel correctly, but he executed on it. And Jarvis showed he’s a stand-up guy by accepting Menchaca’s invitation.

  • Happy Birthday To Me…Chicago Style!

    I am lucky to have some really good, really close friends. I say lucky because three of them yesterday surprised me with an overnight delivery of deep dish pizza and cheesecake from one of the three most-awesome’ist pizza joints on the planet: Lou Malnotti’s in Chicago, Illinois (the other two are Benny Tudino’s in Hoboken, New Jersey, and Mama’s in Hackettstown, New Jersey). Now I have to decide whether to gorge and eat them all in one meal or space them out to savor their deep dishy goodness.

  • Better Than Bowling a Perfect Game

    My friend Jeff would tell you he was just doing his job…luckily for patrons of this bowling alley, he does his job very well.

  • The Apple of My iEye

    This is what real PR pros do.

  • History vs Today and the Future

    The Financial Times’ John Gapper reports tonight on advance wording in a speech that Microsoft associate general counsel Tom Rubin will give tomorrow. In his remarks, Rubin will take a shot at what Microsoft views as Google’s/YouTube’s
    disregard for copyright rules.

    I’m not a lawyer (in fact, in most people’s minds I’m only half a rung up the ladder as a PR person), so I won’t pretend to comment on whether Rubin has a legal leg to stand on. I do, however, believe that Rubin and others (RIAA/MPAA and proprietary software vendors are you listening?) are stuck in neutral while their customers and competitors move forward like a Porsche on a straightaway.

    Microsoft and the old media guard are clinging to a copyright fight that is stuck in yesterday’s business models. They’ve refused to adapt to the tenets of business: listening to the market and their customers. Instead of fighting for history, they should be working with their customers — and, more importantly, their customers’ customers — to map out a better future.

  • Total Eclipse of the…

    I took a quick glance out of the back window of my house at around 7pm last night and caught the last moments of the lunar eclipse. Shot with a Canon 10D, lens extended to 250mm, f4 at just a shade longer than half a second (handheld, lens resting on my arm).

  • Living La Vino Loca

    Dutch researchers say drinking a half glass of wine a day may increase life expectancy by 3.8 years. If true, I should live to the ripe old age of 185.

  • Hiring Great People

    I just read an interesting post by Atlassian co-founder Mike Cannon-Brookes giving recruiting/hiring tips for start-ups. His approach is simple and spot-on. I especially like this tip:

    Do you want him on your team? This is the number one question we ask our interviewers. Not do you think this person should work for the company, do you think they’re good but do you want them on your team. Is working closely with them for the next year something you’d want to do?

    We follow a very similar philosophy at our four-year-old startup, Page One PR. Great companies are built on great teams…and great teams are built with great people. Not good people, great people (hint: check the link).

  • "Hello, Geraldo? It’s Me, James."

    The filmmaker James Cameron claims to have found the lost tomb of Christ. Obviously, he’s taking some heat from Christians who won’t let a little bit of science get in the way of a good story. Personally, I like the not-too-subtle sarcasm in this quote from Cameron’s cohort, director Simcha Jacobovici:

    “‘But they’re not necessarily the implications people think they are. For example, some believers are going to say, well this challenges the resurrection. I don’t know why, if Jesus rose from one tomb, he couldn’t have risen from the other tomb,’ Jacobovici told ‘Today.’”