Tag: Tips
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The Do’s and Don’ts of Evangelism
A good friend of mine who runs enterprise marketing for a top tech company recently asked me for advice to help counsel one of his executives on the differences between marketing and evangelism. The list below includes some of the top-of-mind tips I provided based on my experience: DO Be human. Nobody wants to engage […]
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If you write, William Zinsser’s book is your bible
Writing is a big part of what I do as a PR professional. I read William Zinsser’s “On Writing Well” in college and re-read it every year to keep my writing as sharp and tight as possible. If you write you owe it to yourself to pick up this book.
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I Didn’t Know That: Checking a jalapeno’s heat
Stumbled across this tip today. For most, it’s a tip that will save them from burning their mouths; for those who like their jalapenos hot, it will help them pick the perfect pepper: Ever take home a jalapeƱo chile pepper from the grocery store and have it either be so lacking in heat it may […]