PR’s Caffeine Jolt

Becoming a big fan of Starbucks...not for its coffee, but for its bold approach to PR. Traditional PR strategy would advise the CEO to avoid conflict at all costs; their modern approach is one of take a point of view - if even unpopular - and say what needs to be said and what others …

Stop Selling

Last week, I had the pleasure of being the opening keynote speaker at the second annual Social Media Business Life Conference produced by Chuck Hall. I'm usually the guy writing speeches for others, so it was an interesting role reversal to be the guy in front of the audience for a change. Chuck does a …

High honors for a PR pro

Know what's cool? Scrolling through your Twitter feed and seeing a post like this from a reporter you have an amazing amount of respect for: Know what's also cool? Seeing your first accepted submission on Slashdot for a great client (if you are a geek, you'll understand how unbelievably cool this is):

Defrag 2009: Day .5

It was arrival day for one of the tech industry's most brain-straining conferences, Defrag 2009, in Denver. Lots of catching up with old friends like Graeme Thickins and meeting new ones like PostRank CTO/founder Ilya Grigorik. Here's a quick shot from our table at the John Minnihan/Freepository-sponsored pre-conference dinner hanging with Infectious Greed's Paul Kedrosky, …