Tag: Public Relations
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On “getting press” and metrics
Getting “press,” as this job ad I saw on HackerNews claims to want, is more than measurement. It’s about relationships, news, an eye for tying a company’s story into wider trends, and having an experienced gut feel for when a story is worthy of press and when it’s better suited for some other type of […]
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5 Tips: Starting out in PR
Paradigm Staffing’s Lindsay Olson recently posted a great question to Facebook: What is the best piece of advice you could give a new grad/entry-level looking to enter the PR profession? What do you wish you would have known when you started your career? I was lucky enough to start my career at one of the […]
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PR’s Caffeine Jolt
Becoming a big fan of Starbucks…not for its coffee, but for its bold approach to PR. Traditional PR strategy would advise the CEO to avoid conflict at all costs; their modern approach is one of take a point of view – if even unpopular – and say what needs to be said and what others […]
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A Face for Podcasts
Last week, Redmonk’s Michael Cote interviewed me on the topic of how I stay on top of what’s happening in the tech industry. We discussed the tools I use, some of the ways I use those tools, and a number of other topics that address the shifting role of the PR pro (listen to the […]
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What’s Old is New Again (Or is It?)
I just read a great post by Ustrategy’s Ravit Lichtenberg on ReadWriteWeb highlighting the 10 Ways Social Media Will Change In 2010. It’s a great read and worthy of being carried under the ReadWriteWeb banner (I have no shame in being an unabashed fanboy of good tech reporting). However (isn’t there always a “however”?), here’s […]
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High honors for a PR pro
Know what’s cool? Scrolling through your Twitter feed and seeing a post like this from a reporter you have an amazing amount of respect for: Know what’s also cool? Seeing your first accepted submission on Slashdot for a great client (if you are a geek, you’ll understand how unbelievably cool this is):
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Defrag 2009: Day .5
It was arrival day for one of the tech industry’s most brain-straining conferences, Defrag 2009, in Denver. Lots of catching up with old friends like Graeme Thickins and meeting new ones like PostRank CTO/founder Ilya Grigorik. Here’s a quick shot from our table at the John Minnihan/Freepository-sponsored pre-conference dinner hanging with Infectious Greed’s Paul Kedrosky, […]
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Pimp my profession
For the past 18+ years, I’ve worked in the field of public relations. A flack. A spin doctor. And, apparently, not much different than your average, everyday hooker. You see, years ago I came across a top 10 list of reasons PR is similar to prostitution. Along the way, I lost the list. No amount […]
Mike Maney 