The Media Guerilla, Mike Manuel from Voce Communications, expands on Shel Israel’s advice for early-stage startups that are considering hiring a PR firm. It’s a post worth a read, as it speaks more to the changing nature of communications than it does to decisions facing startups.
Could you repost the advice link? Right now it leads to XML markup gibberish, not an article.
LikeLike
Link fixed in the post. Here is the permalink: http://www.mguerrilla.com/media_guerrilla/2006/01/diy_pr_revisite_1.html
LikeLike