Where Innovation is Born

Mikel Etxea 1 in BarcelonaThis tavern (taberna in Catalan) is where our team has met each February for the past three years. It is where many of us have met for the first time.

Mikel Etxea 1 is just off La Ramblas in Barcelona. Small and lively with great tapas, great service, big Estrella and powerful fruity sangria – all fuel for day-long sessions of animated debate and discussion.

We stumbled upon it back in 2010 during our team’s first visit to Mobile World Congress. We return each year, commandeering the long table to the right of the bar. This year, we didn’t even need to order…the waitress remembered us from each of the previous years.

Where was your innovation born?

By Mike

Comms Exec. Ex-Calvin Klein underwear model. Photographer. Hey, 2 out of 3 isn't bad.

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