Influencing the Influencers

This is a presentation I gave at the 2011 Social Media Summit hosted at Marquette University. I used the presentation to illustrate the changes in the disciplines of marketing, PR and analyst relations, as well as provide new rules on how those functions must work today and in the future.
Mike

Comms Exec. Ex-Calvin Klein underwear model. Photographer. Hey, 2 out of 3 isn't bad.

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